Leader with two decades of experience crafting and delivering key messages, content, analysis, and communications strategies. Strong idea generator with a deep knowledge of business, financial markets, and the media. Recognized for designing a unique financial services brand that delivers impactful content and service offerings to middle-market clients globally through a data-driven digital experience.
Proven track record of building MarCom and MarTech platforms and driving marketing innovation in digital demand generation, business development, business repositioning, and product launches. Designed and implemented best-in-class marketing processes, software, and engagement techniques.
Expertise in national and international marketing, branding, positioning, product development, digital marketing strategies, events and revenue-generating conferences, lead generation, and SEO/SEM for both start-up and publicly-traded organizations.
Experienced Head of Marketing & Communications in the financial services industry regarded for executing marketing across industries, including healthcare, technology, digital media & fintech, consumer, food, & retail, financial & business services, industrials, real estate, and energy.